Every successful project is important, but what makes it truly special is the impact we leave behind – not only in the business world but also in the lives of those around us.
That’s why we are proud to share that Auto Čačak and GoPro have jointly donated medical equipment to the emergency department at the Institute for Mother and Child in Belgrade. The donated equipment will significantly improve the quality of care and treatment for the youngest patients.
This donation is not just an act of humanity but also a symbol of our shared work, trust, and partnership that continues even after the system implementation is completed. Through actions like this, we demonstrate that business cooperation can have a deeper meaning, contributing to the community and creating positive change.
We believe that the true value of business lies in people – in the willingness to do good together, support those in need, and build stronger bonds through solidarity. This initiative is just one step in our ongoing effort to contribute to the betterment of society and show that social responsibility holds an important place in our values.
This is not the first time we’ve organized a humanitarian action for the Institute for Mother and Child with our clients. In collaboration with Crafter, we donated the Mennen Medical® transcutaneous bilirubinometer, and with Delfi knjižare, we gifted over 500 books to enrich two libraries in the children’s oncology department.
Every time a child walks through the doors of the Institute for Mother and Child, a new story begins. We have decided to help in that story as much as we can. We invite you to join us, confident that everyone can find a way to make a difference.
